The Psychology of Thanking Donors Well

February 27, 2025
2:00 - 3:15 p.m. ET

Early Bird Price of $69 Ends January 30!

International Registrants: If you have trouble registering, please email copevents@philanthropy.com or call 571-540-8070 and include the name of the webinar.

Crafting donor thank-yous that deepen ties with supporters requires more than strong writing skills; it takes an understanding of donor motivations. Join us to learn about new research into what makes donors feel valued. Our speakers will explain how to analyze your donor communications, use language that resonates with donors, and take your thank-yous to the next level, so you can strengthen donor relationships and increase giving to your cause.

At the Chronicle we strive to host accessible and inclusive events. This session includes live captioning and ASL interpretation. To request other accommodations, please email copevents@philanthropy.com or call 571-540-8070.

Speakers

Jen Shang
Co-Founder and Director
Institute for Sustainable Philanthropy


Lisa Sargent
Principal
Lisa Sargent Communications

Host


Jie Jenny Zou
Fundraising Reporter
Chronicle of Philanthropy

This session is produced with support from:

This webinar is worth 1.25 CFRE credits.