Cultivating Major Donors: What’s Working Now

Nearly 68 percent of all charitable giving ― $326.9 billion ― came from individuals, and much it from the nation’s most affluent citizens. But many fundraisers worry that generosity may wane in the coming months as the pandemic recedes and economic indicators signal uncertainty.

How can your nonprofit cultivate wealthy supporters – and secure large gifts – during challenging times?

Join us to learn from veteran big-gift fundraisers about the tactics and messages they are using to secure gifts in 2022. They’ll share insights into how they have adapted and why. Plus, they will provide proven ways to find and approach potential new contributors, stay connected to key donors, ask for significant sums, and communicate need effectively.

Don’t miss this chance to tap into the expertise of these seasoned major-gift fundraisers and get advice you can apply to your year-end donor meetings.

What will you learn?

• How to build ties with major donors – and request large sums in uncertain times
• Which donors to focus on and how to increase their giving
• Smart ways to thank big donors and show the impact of their gifts

At the Chronicle we strive to host accessible and inclusive events. This session includes live captioning and ASL interpretation. To request other accommodations, please email copevents@philanthropy.com or call 202-466-1032.

Speakers:

Margo Bloom
Vice President for Development
American Jewish World Service

Staci Weininger
Senior Campaign Director, Office of Development and Alumni Affairs
NYU Langone Health

This webinar is produced with support from:

Originally Aired: September 15, 2022

This webinar is worth 1.25 CFRE credits.