Savvy fundraisers and event planners have reinvented galas and other in-person fundraising events in recent months, creating engaging virtual affairs in response to the Covid-19 crisis. One puzzle some groups have solved: How to attract corporate support for online gatherings and recognize these donors before, during, and after a virtual event?
Join the Chronicle for a 75-minute webinar in which we’ll share proven advice and real-world examples of tactics that are working now.
You’ll learn from Jordan Kessler, Vice President of Development at the Vera Institute of Justice, an advocacy organization that moved its annual gala online as the pandemic hit and raised a record amount. He’ll explain how to create digital gatherings companies want to attend, adapt corporate benefits to a virtual format, and showcase honorees while highlighting your mission.
Plus, you’ll get advice from Elizabeth Racheva, chief philanthropy officer at Washington Performing Arts, which transformed its gala into a live virtual event in 72 hours and is launching new types of digital gatherings as the crisis continues. Racheva will explain how to hold onto corporate support when moving an event online, offer creative benefits companies will appreciate, and design a dynamic program that keeps participants interested and boosts giving.
Roger Whyte, principal at RJ Whyte Event Production, will join the discussion to share helpful lessons learned while helping numerous nonprofits and businesses adapt their events to a digital format during Covid-19. He’ll explain why — and how — to seek potential new sponsors for a virtual gathering, tailor corporate benefits to an virtual event, and show your organization’s impact online in engaging yet inexpensive ways.
What will you learn?
- How to identify and secure corporate support for virtual events
- Meaningful ways to weave sponsors into online gatherings
- Tips for creating engaging events that inspire individual giving and corporate loyalty
This webinar is worth 1.25 CFRE credits.
Originally Aired: September 24, 2020
Chief Advancement Officer
Washington Performing Arts
Vice President of Development
Vera Institute of Justice
RJ Whyte Event Production
With Support From: